{"id":28287,"date":"2023-10-11T11:28:25","date_gmt":"2023-10-11T09:28:25","guid":{"rendered":"https:\/\/agenciacomma.com\/corporate-communications\/julius-bar-case-study\/"},"modified":"2023-10-11T11:28:25","modified_gmt":"2023-10-11T09:28:25","slug":"julius-bar-case-study","status":"publish","type":"page","link":"https:\/\/agenciacomma.com\/en\/corporate-communications\/julius-bar-case-study\/","title":{"rendered":"Julius Bar &#8211; Case Study"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"28287\" class=\"elementor elementor-28287 elementor-26967\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2657dde8 e-con-full marquee-container e-flex e-con e-parent\" data-id=\"2657dde8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a64feff elementor-widget elementor-widget-template\" data-id=\"4a64feff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"28170\" class=\"elementor elementor-28170 elementor-24047 elementor-24047\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<a class=\"elementor-element elementor-element-2187cb94 e-con-full marquee-container e-flex e-con e-parent\" data-id=\"2187cb94\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/agenciacomma.com\/en\/contact\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-75421366 elementor-widget elementor-widget-html\" data-id=\"75421366\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"marquee-element\">\n    <ul class=\"marquee-content\">\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        \n        <!--  Repeated marquee items -->\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n        <li class=\"marquee-item\">&nbsp;TRANSFORM YOUR ORGANIZATION'S COMMUNICATION WITH COMMA - <\/li>\n    <\/ul>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-631e5d6e e-con-full e-flex e-con e-parent\" data-id=\"631e5d6e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d2a1073 img-cover elementor-widget elementor-widget-image\" data-id=\"1d2a1073\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/agenciacomma.com\/wp-content\/uploads\/julius-bar.jpg\" title=\"\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1920px; --smush-placeholder-aspect-ratio: 1920\/750;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-48f9e0f4 e-con-full e-flex e-con e-parent\" data-id=\"48f9e0f4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-5bbade71 e-con-full e-flex e-con e-parent\" data-id=\"5bbade71\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-213172e3 elementor-widget elementor-widget-text-editor\" data-id=\"213172e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Corporate communications<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bd6fe38 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"6bd6fe38\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Julius Bar<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3bee9571 e-con-full e-flex e-con e-parent\" data-id=\"3bee9571\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ef5b035 elementor-widget elementor-widget-image\" data-id=\"ef5b035\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"457\" height=\"94\" data-src=\"https:\/\/agenciacomma.com\/wp-content\/uploads\/Julius-Bar-1.jpg\" class=\"attachment-full size-full wp-image-27312 lazyload\" alt=\"\" data-srcset=\"https:\/\/agenciacomma.com\/wp-content\/uploads\/\/Julius-Bar-1.jpg 457w, https:\/\/agenciacomma.com\/wp-content\/uploads\/\/Julius-Bar-1-300x62.jpg 300w\" data-sizes=\"(max-width: 457px) 100vw, 457px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 457px; --smush-placeholder-aspect-ratio: 457\/94;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5b272c83 e-con-full e-flex e-con e-parent\" data-id=\"5b272c83\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-479f4f8a e-con-full e-flex e-con e-parent\" data-id=\"479f4f8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-592c5510 elementor-widget elementor-widget-text-editor\" data-id=\"592c5510\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Objective<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b530a89 elementor-widget__width-inherit elementor-widget-tablet__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"1b530a89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Increase visibility of the Julius B\u00e4r brand in Spain as a leading private bank, thanks to the communication of its main milestones, corporate culture and its commitment to the national market. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24e8f678 e-con-full e-flex e-con e-parent\" data-id=\"24e8f678\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f87cd5 elementor-widget elementor-widget-text-editor\" data-id=\"8f87cd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Actions<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31c5f172 elementor-widget__width-inherit elementor-widget-tablet__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"31c5f172\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Development of a proactive and selective communication strategy in terms of communication channels and content, in line with the bank&#8217;s philosophy. The action plan is mainly based on building strong relationships between the company&#8217;s spokespersons and the main financial, generalist and institutional media.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36af37b3 e-con-full e-flex e-con e-parent\" data-id=\"36af37b3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16476706 elementor-widget elementor-widget-text-editor\" data-id=\"16476706\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Results<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1636e42f elementor-widget__width-inherit elementor-widget-tablet__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"1636e42f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Launch of the brand after the sale of Merrill Lynch Wealth Management to Julius B\u00e4r in Spain and positioning in the region. Consolidation of its Research team as opinion leaders on macroeconomic, investment and market issues in Tier 1 media. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"gsp_post_data\" \r\n\t            data-post_type=\"page\" \r\n\t            data-cat=\"\" \r\n\t            data-modified=\"120\"\r\n\t            data-created=\"1697023705\"\r\n\t            data-title=\"Julius Bar &#8211; Case Study\" \r\n\t            data-home=\"https:\/\/agenciacomma.com\/en\/\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Corporate communications Julius Bar Objective Increase visibility of the Julius B\u00e4r brand in Spain as a leading private bank, thanks to the communication of its main milestones, corporate culture and its commitment to the national market. Actions Development of a proactive and selective communication strategy in terms of communication channels and content, in line with [&hellip;]<\/p>\n","protected":false},"author":37,"featured_media":0,"parent":28080,"menu_order":202,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-28287","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Julius Bar Case Study - Agencia comma<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agenciacomma.com\/en\/corporate-communications\/julius-bar-case-study\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Julius Bar Case Study - Agencia comma\" \/>\n<meta property=\"og:description\" content=\"Corporate communications Julius Bar Objective Increase visibility of the Julius B\u00e4r brand in Spain as a leading private bank, thanks to the communication of its main milestones, corporate culture and its commitment to the national market. 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