Content creation

Apoya tu salud

Objective

Consolidate a communication channel for co-creation among the different groups involved in the health of citizens.

Actions

Technical secretariat of the editorial committee. Content creation and conversation management. Design of graphic pieces. SEO and certification as an accredited health website. Design of graphic pieces. SEO and certification as an accredited health website.

Results

57,000 visits to the website, with an average of 4,200 visits per month. 3,500 fans on Facebook and a total reach of 76,600 impressions. 3,400 followers on Twitter and 400,000 impressions.